Monday, October 20, 2008

Offer A Free Gift

Business, Network Marketing.

8 direct mail marketing tips for network marketing success - direct mail marketing is a costly strategy to implement, and that' s why it' s very important to get it right the first time around. Limit your proposal to a maximum of three pages. And because people tend to have very good memories with regard to unsolicited mail, executing your campaign without flaw becomes all the more necessary.


Anything longer could discourage your recipients from even taking a glance at it. - of course, costs are also another consideration. Keeping it brief is always good but never to the point that you' ve failed to deliver salient points of your proposal. The fewer pages you use, the lower your expenses are on printing and postage. Let' s start with the first thing they' ll see: the envelope. Work on making your letter visually attractive. It doesn' t have to be made of linen, but make sure at least that the envelope texture' s nice to touch.


If you can find an alternative color that would still appear professional and match your company' s color scheme, so much the better. - white envelopes always look professional, but they' re more vulnerable to dirt as well. Offer a free gift. Offering freebies is crucial: it' s yet another incentive for people to learn what you have to say. The smaller and lighter the free gift is, the better because you get to save on postage. If possible, make sure that the words FREE GIFTS are printed on the envelope. Make an offer they can' t refuse.


Naturally, it won' t hurt your cause if your free gift just happens to be related or even complementary to the products you' re marketing. - direct mail marketing won' t be successful simply because you' re giving away free gifts and you' ve written an excellent network marketing proposal. To avoid that, you need to give them yet another incentive one that will require them to meet you in person. More often than not, recipients could simply enjoy your gift and throw away your letter. Your second offer doesn' t need to cost you a thing. You can tell them that it' s a chance for them to learn how to be a millionaire. You may tell your recipients, that they have, for instance the option of joining your business seminar for free.


Place a deadline on your offer. - it helps convince people to make a move rather than allow them to continue floundering in their indecision. A deadline creates a sense of urgency. And if you' re worried that deadlines could instead force you to turn your back on your customers, don' t be. Make sure it' s free from technical errors. Remember: you can extend those deadlines anytime and simply tell them that it' s due to popular demand.


Technical errors have nothing to do with what you' re selling and everything to do with the rest. - if you don' t want to entrust your mail to the post office, you should look for a freight company that offers affordable but efficient service. Consider grammar, font effects, punctuation, and spacing. Have it reviewed. You still have two more steps to take care of. Don' t send it out just yet.


Firstly, find an objective and knowledgeable third party to review your offer. - make the necessary changes. Make sure you let him see even the type of envelope you' re using. Verify addresses of recipients. If everything' s in order then good luck! To avoid waste of time and effort, try verifying the addresses of your recipients. You' re all ready now to launch your direct mail marketing campaign!

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